[su_heading]In this article we try to answer one of the most frequent question our clients ask. What is the best CRM software for my businesses?[/su_heading]

Customer relationship management (CRM) software is an integral part of any modern business. It can help you manage and grow your small business by streamlining your sales pipelines, keeping customer data organized and searchable, and providing you with insightful analytics. Today, there are more CRM options available for SMB than ever before, so whether you’re looking for a robust CRM software solution, a simple one designed for very small businesses or a free version to fit your budget, there’s a CRM software choice for you. Our CRM software reviews can help you find the right product for your business.

To help you find the right CRM software, we researched and analyzed dozens of options. Here is a roundup of our 2019 best picks for CRM software, especially for small and medium enterprises.

1. Pipedrive CRM

Pricing: Free version available – Paid starting at £12.50/user/month

Pipedrive is a CRM system that proves particularly useful for small businesses looking to more efficiently manage their sales operations. The tool’s app is quite friendly and easy to use, so it’s great for first-timers who have no prior experience with CRM software.

Highlights:

• Flexible pricing & excellent customer support
• Productivity-focused sales processes
• Intuitive UI design
• Fully customizable

2. Close.io

Pricing: Starting at $59/user/month

Close.io is a cloud-based CRM system suitable for small and midsize businesses in all industries. Primary features include lead management, call management, two-way email sync and reporting.

Highlights:

• Call automation
• Predictive dialing
• Email sequences
• Open API and integration with various other applications

3. Hubspot

Pricing: Free version available – Paid starting at £42/month

Hubspot is cloud-based, customer relationship management platform, suitable for companies of all sizes. It helps track and nurture leads and analyze business metrics. HubSpot is suitable for any B2B or B2C business in a variety of segments, including accounting, construction, retail, real estate and more.

Highlights:

• Simple platform
• Grows with your business needs
• Free version available
• Integration with various other applications

4. Microsoft Dynamics

Pricing: Free version available – Paid starting at $115/user/month

Microsoft Dynamics CRM is a complete business solution that drives sales productivity and marketing effectiveness through social insights, business intelligence, and campaign management in the cloud, on-premises, or with a hybrid combination. With Microsoft Dynamics CRM, you get powerful CRM software delivered on cloud, hosted or on premises.

Highlights:

• Robust platform
• SaaS or on premises
• Integration with other popular Microsoft applications
• Expensive option

5. Insightly

Pricing: Free version available – Paid starting at $18/user/month

Insightly is touted as one of the best online small business CRMs. In general, Insightly is a cloud-based CRM solution for small business that offers specific, enterprise-level modules for large companies and multi-level organizations.

Among its main features are contact management, pipeline management and task management to help you get clear sales visibility, overview of your business, track your deliverables to customers, improve customer communication, collaboration within the organization and increase productivity and efficiency. The CRM has an iOS, Kindle and Android mobile platform for on-location flexibility, and it integrates well with popular applications, such as, Google Apps & Gmail, Evernotes, MailChimp, Office, and Outlook.

Highlights:

• Attractive interface
• Easy to use
• Flexible pricing with free plans for small startups
• Integration with other popular Microsoft applications

6. Zoho CRM

Pricing: Free version available – Paid starting at $18/user/month

Zoho CRM is an award-winning web-based CRM designed to attract, retain, and satisfy customers to grow your business. The core of Zoho CRM’s functionality is lead and contact management, but also sales pipeline management and purchase control.

It works well whether it is for a small business, an entrepreneur, or a large enterprise. Zoho CRM can automate daily business activities, track sales, and engage customers in different platforms. Likewise, its mobile platform lets you take CRM on location so can get updates fast and real-time, and close more deals even when on the go. Another interesting hint is that you can also extend the CRM’s functionality by integrating it with popular applications, including main Zoho productivity products, but also: Microsoft Outlook, MailChimp, and Google Apps; as well as with cloud-based connectors like OneSaas and CloudWork.

Highlights:

• Robust and scalable platform
• Lot’s of automation options
• Flexible pricing
• Integration with other popular Google applications

7. Salesforce

Pricing: Starting at $25/user/month

Salesforce CRM is an award-winning solution created by Salesforce as part of its extensive sales and marketing solutions under the Salesforce brand including separate systems for: Analytics, Marketing, Service, and Community Cloud. Powered by automation, sales representatives can maximize CRM data to highlight top leads and determine the separation between deals lost and won.

As with several other products Salesforce integrates with external business solutions, such as: Desk.com, TeamSupport, LeadExec, FinancialForce ERP, Ambassador, Zuora, Zendesk, and other major CRM, sales, and accounting solutions.

Highlights:

• Highly rated platform
• Lot’s of customisation options
• Simple pricing structure
• Integration with other business applications

8. Streak

Pricing: Free version available – Paid starting at $49/user/month

Streak is a unique CRM that runs inside Gmail. It effectively allows you to run your entire business from your Inbox.

The CRM plugin groups email threads based on your workflows. It puts email labeling on steroids; emails aren’t just tagged, they’re grouped together in stages across a pipeline. The software is designed to be compatible with the processes in sales, deal flow, product development, support, fundraising, hiring and real estate.

Because it is limited to Gmail, Streak is ideal for freelance and small business. However, larger organizations that rely on Google’s email client will find the plugin useful.

Highlights:

• Incredibly simple
• Seamless integration with Gmail
• Simple pricing structure
• 900+ integrations via Zapier

9. SugarCRM

Pricing: Starting at $40/user/month

Sugar is an affordable and easy to use customer relationship management (CRM) platform, designed to help your business communicate with prospects, share sales information, close deals and keep customers happy. As an open, web-based CRM solution and platform, Sugar is easy to customize and adapt to your changing needs. Ideal for small and medium-sized companies, large enterprises and government organizations, Sugar can run in the cloud or on-site.

Highlights:

• Open-source community edition
• Exemplary customizability
• Intelligent reporting & visualization dashboards
• Integrations with popular providers (Zapier, MailChimp, Zendesk etc)

10. Salesmate

Pricing: Starting at $15/user/month

Salesmate is an intelligent business CRM that is focused at helping companies converting leads into customers. The platform is simple and easy-to-use and can be personalized by every sales person in the team. This enables them to work with a software they can navigate flawlessly and boost their productivity in the process.

With Salesmate, sales teams can manage their pipeline efficaciously and save time in all aspects of their work processes. The platform’s assistance allows them to capture leads with less effort. On top of that, the software automates parts of the workflow so the sales team spend more time engaging potential customers rather than managing data.

Highlights:

• Pricing per user, all features included.
• Enhanced sales reporting
• Smart Sales Goals
• Google Apps integration

Conclusion

As you can see from the above list there are a number of very good options for your choice of CRM. The final decision should be based on what your specific needs are for your business as well as cost considerations, scalability, future proofness, security etc.

We hope that you have found this list helpful as a starting point for finding the best CRM for your growing business.

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